Notes on design, retainers, hiring decisions, and what actually works for marketing teams.
You’re already paying for design — just inefficiently. Here’s what inconsistent, scattered design actually costs a growing team.
A bad brief wastes everyone’s time. Here’s the exact format I use with every client to get to great work faster.
Brand consistency on social isn’t a design skill — it’s a systems problem. Here’s how to fix it in one sitting.
Most marketing teams lose time and brand consistency to the same five avoidable design mistakes. Here’s what they are and how to fix each one fast.